It all begins with an idea.

I’m Molly Bloom, a Melbourne-based graphic designer with a passion for creating unique, engaging designs that resonate with both clients and their audiences. With 7 years of experience, I’ve had the privilege of working primarily in the retail and beauty and wellness industries, where I’ve honed my ability to craft brand identities and campaigns that connect on a deeper level.

I approach every project with a customer-first mindset, always seeking to design experiences that not only look great but also serve the needs and desires of the target audience. I believe in the power of thoughtful, strategic design that drives meaningful engagement and creates lasting connections between brands and their customers. Whether it’s creating eye-catching packaging, designing POS materials, developing digital content, or shaping an entire visual identity, I’m a creative and strategic thinker who thrives on bringing ideas to life across multiple platforms.

In addition to my creativity, I’m a fast learner and highly efficient. I am able to quickly adapt to new challenges and deliver high-quality work within tight timelines. My expertise spans print, packaging, POS, digital platforms, social media, and web design, allowing me to approach each project holistically and ensure consistency across all touch points.

I truly believe in the power of collaboration, working closely with clients, stakeholders, and teams to deliver the best possible outcomes. I’ve had the pleasure of working with a wide range of brands, from emerging startups to well-established names, helping them build authentic and impactful brand experiences.

At the core of my work is a passion for building designs that are not just visually appealing but also deeply resonant with the people they serve. I’m driven by the idea that design can transform how people connect with brands and that every project is an opportunity to make something truly special.